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Captains of industry have them. Pop stars have them. So why shouldn’t you have a group of trusted advisors? After all, few people are experts in everything, especially when it comes to growing a successful business. Most business owners consider their core business advisors to be their corporate attorney, accountant, insurance agent, and business finance advisor. But it’s also important to recruit experienced business executives — either people who have retired from key positions at a competing company or who work in a complementary field — to be a sounding board and keep you focused on the tasks at hand.
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Lee Odden, AllBusiness.com's Internet marketing advisor, explains how your company can use pay per click ads on Google, Yahoo, or MSN to help promote your business.
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The Secret of Business Success: Surround Yourself with Good People
Morgan Smith, a mortgage industry entrepreneur, talks about the importance of trustworthy mentors and advisors in steering you to success.
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Do You Get Good "Jiminy Cricket" Advice?
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